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Demon Motorsports owner Damon Elff's passion for racing started at a young age racing go karts, annually attending the Indy 500 and the US Nationals, as well as riding along in his father's car at autocross events.

In 2007, Damon moved into the world of professional racing by starting a job as a mechanic in Indycar at KV Racing Technology.  After a few years he moved onto working for Chip Ganassi Racing in 2010 and switched over to the then Grand AM series with their dominant 01 Daytona Prototype. This brought several championship victories as well as a few 24hr of Daytona wins.  In 2016 the Ford GT GTLM program started and produced his biggest professional racing accomplishment with a 24hrs of Le Mans GTE Pro class victory. 2020 Damon switched back to Indycar Racing and was a front end mechanic on Scott Dixon's number 9 PNC sponsored car.  This team brought home 4 wins and a championship victory.  In 2021 Damon left the world of professional racing to pursue the full time opportunity of growing his own business that is now Demon Motorsports.

Taking the 15 years of experience in suspension building, sub assembly, high pressure pit stops, engine tuning, fabrication, and design to develop a detailed overall package.

Damon's passion for racing also brought him to his wife, Nichole Elff. They met in 2007 at a local dragstrip and he knew that was his soul mate. Nichole has been involved in the Honda racing scene since 2001. She started competing in FWD drag racing in 2006 with 300whp daily driven 1992 Honda Civic. Over the next 15 years she gradually transformed her daily driver into a dedicated Miss PSI FWD drag car. In 2019 she competed in Import vs Domestics World Cup Finals and ran a personal best of 8.49 @177mph and made it to the quarter finals in her first attempt. That success sparked the build of the SFWD Miss PSI configuration. With this build she has run a personal best of 8.07 @187mph and in 2021 took home 2 Import Faceoff wins,  Spring Honda Day Runner-up, Sport Compact Evolution Runner-up, and finished off the year with a Import vs Domestics World Cup Finals True Street win. 

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